The coronavirus fills the Facebook and Instagram company mailing list advertising piggy bank to the brim Esther Lastra Written by Esther Lastra January 25, 2021 at 11:49 SHARE In the last year, advertisers increased their monthly investment on Facebook and Instagram by an average of 56.2% compared to 2019. In 2020 Facebook had to deal with the ad boycott . However, it seems that in retrospect that boycott was company mailing list actually diluted like sugar and did not subtract an iota of advertising power from the world's largest social network. During company mailing list the past year, Facebook's advertising business did not have to deal with significant losses in any case, rather the opposite. This is how a recent study by Socialbakers company mailing list concludes . According to this report, the global investment in advertising on Facebook and its subsidiary Instagram hit the growth spurt considerably in 2020 despite the dire economic consequences of the COVID-19 pandemic . In the last year, advertisers increased company mailing list their monthly investment on Facebook and Instagram by an average of 56.2% compared to 2019. Facebook and Instagram went gold in 2020 Advertising on Facebook and Instagram particularly sprouted green shoots company mailing list across the pond. During the fourth quarter of the year, advertising spending on both social networks increased in North America by 92.3% during the fourth quarter of 2020. In Western Europe the growth was 39.6%. Socialbakers advertising investment Nearly every industry company mailing list contributed to the flushed flourish of advertising on Facebook and Instagram. Spending on these two social company mailing list networks grew by 33% during the fourth quarter of 2020 compared to the previous quarter. The e-commerce branch contributed in particular to such a notable progression in advertising investment on Facebook and Instagram . During company mailing list the last three months of 2020, online retailers spent twice as much on Facebook and Instagram as they did during the first quarter of the year. "Digital advertising has become the new normal for many companies eager to build long-term relationships with their customers to increase their online sales,"